Client: Frito Lay
Agency: Silverspoon Animation
Creative Director: Alan Halls
Production: Silverspoon Animation
Designers: Uncle George, Steve Lee
Animators: Uncle George, Josh Weiss
Producer; Laura Herzing, Callie Hanau
Editor: Josh Weiss
Super fun collaboration with Silverspoon Animation. Product launches are always fun, even if they have to fit in a 15 second window. All previz was completed in Cinema 4D and then referenced on set where the focus was on 360 shots of the chips. That footage was brought back into After Effects along with background renders from C4D to be composited together into a layered new way to snack.
